Treycent

Donald McSwain     Sarasota, Florida     Technology    
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1Target Customers

Our target customers are both consumers and business users.  The demographics don’t distinguish between age or gender.  The problem we solve relates to anyone who has content on their mobile device or computer who wants hands-free, quick access to it.

Consumers

  • Retrieve personal photos and notes by voice
  • Share voice commands with friends
  • Collaborate with friends on "Shared Slideshows"
  • Play your favorite YouTube videos and playlists by voice
  • Access your favorite social media sites and web pages by voice
  • Trigger IFTTT or Zapier events to control your devices by voice

Business Users

  • Retrieve project photos and notes by voice command
  • Retrieve project photos and notes to smartwatches
  • Share voice commands within teams or organizations
  • Access team documents by voice command
  • Access existing intranet content by voice command

2Solving a Problem

There are roughly two billion smartphone users 92% of whom take photos and, on average, have around 600 stored on their phones at any given time. Seventy-Eight percent of the US population has a computer and, on average, visit 89 different web pages. With all this content, users waste an increasing amount of time and effort accessing it whether scrolling through hundreds of photos to find the one they're looking for or repeatedly searching for web pages that they’ve already visited. For the millions of smartwatch users, searching is even more painful due to the small screen sizes.

3Treycent - Designed for Everyone

Smartphone, smartwatch, and desktop computer users will embrace the use of voice commands to retrieve their personal photos, notes, and other content because finding what you want is becoming more difficult and time consuming and speech input is the most natural user interface. Our apps allow users to tag content with voice commands making future retrieval faster and easier. Content includes photos, notes, videos, documents, and web pages and  can exist on the public internet or private intranets behind password or firewall protection. In addition, voice commands can be shared between friends or team members or even within an organization.

Coming Soon:  Treycent will soon be adding Alexa integration. Alexa is the tech behind Amazon Echo. This means that Treycent users will be able to ask general questions and spoken replies like Siri!

4The Market Opportunity

The market for Treycent is worldwide and taps into a growing demand for voice control.  As devices become smaller with the ability to store more information, voice control becomes even more important.  Some statistics include:

  • The number of smartphone users worldwide will surpass 2 billion in 2016, according to new figures from eMarketer after nearly getting there in 2015.
  • Data from a Pew Research Center survey done of smartphone users in 2011 found that 92% of smartphone users use their phones to take pictures.
  • The average smartphone user has 630 photos stored on their mobile device according to a study by personal media startup Magisto and reported on Gigaom.
  • A 2013 report from NextMarket Insights estimates that 373 million smartwatches will be shipped by 2020.
  • 36 million smart-home devices shipped by 2017 according to Parks Associates.

A big market shift, which is part of our strategy, is “The Internet of Things” movement.  It is defined as: “a proposed development of the Internet in which everyday objects have network connectivity, allowing them to send and receive data”.  Much of which will be controlled by voice commands but with devices offered by many different companies there will be a need for one app - a universal voice control app. Treycent’s apps can become an important player in this space with our support of custom voice commands from smartphones, smartwatches, and computers.

5How we will Generate Revenue

The Android app download count exceeds 40,000 and we need funds to support marketing efforts to raise that number. After reaching 250,000 downloads, we will begin to make money in these ways:

  • In-App Ads
  • Sponsored Content
  • B2B services supporting private information retrieval by voice command via our apps or our REST API

In addition, we are exploring more commercial applications which may open a new market for our technology.  It’s too early to tell, but we believe this may be another avenue for revenue generation. 

6Growth Plans

The long term plan is to grow big fast and to monetize users via in-app ads. Our goal is to become the number one provider of voice access to private content for business and consumers. The market is worldwide and can be reached through good marketing, word of mouth and app download growth.  We anticipate reaching downloads of 50,000 in 2016,  100,000 in 2017 and 250,000 in 2018. This does not include our expansion into other markets with our technology.  

According to this PC Magazine article most apps never get to 50,000 downloads:

http://www.pcmag.com/article2/0,2817,2404012,00.asp

Our recent figures show us at 40,000 downloads for the Android app and the iOS app has just been released. Our financial projections demonstrate breakeven by the middle of 2018 where we will be in a position to seek to be acquired by a number of large companies in the voice recognition market, mobile devices, wearables, smarthome and other markets.  The more downloads we have; the faster awareness is created which can lead to these possible liquidity events for our investors.

7Use of Proceeds

The proceeds from this investment will be used to market Treycent using Facebook and Google app install ads, to add server capacity, advance our technology, improve our website, explore commercial applications and for general operating expenses.  From our projected financials you will see that we intend to maintain a very low overhead and focus on the marketing and general corporate expenses needed to grow our user base. Our products, being software, require no manufacturing, no storage, and no shipping.

Donald McSwain

Full Time
No
Title:
CEO
Share:
100% (Common)
Education:
  • Chaminade University

Donald McSwain is the founder and CEO of Treycent.  Donald was a Software Engineer at Microsoft who worked on internet applications for 2 years and was a Software Engineer with Expedia for 4 years where he worked on internet travel applications. He was also a Systems Engineer with MITRE for 3 years where he worked on C3IS applications to aid in the military defense of South Korea.

Innovative software engineer offering experience in the full software development lifecycle from concept through delivery of next-generation applications and customized solutions.  Expert in advanced development methodologies, tools and processes contributing to the design and rollout of cutting-edge software applications.  Known for excellent troubleshooting skills – able to analyze code and engineer

Professional Experience

Treycent, Inc | Software Developer/Founder | January 2014 – present  | Sarasota, FL

The apps allow users to load their photos, personal notes, and favorite web pages by voice command. In addition to the (Chrome) web app there is also an Android/Android Wear app and iPhone/Apple Watch app. The smartphone/smartwatch apps use the REST API to talk to my server. All apps are published in the app stores and can be accessed from here: https://treycent.com.

Vertex, Inc  | Software Developer  | March 2011 – present  | Sarasota, FL

Implemented a variety of technologies in support of Vertex Tax applications, which were offered to Fortune 500 companies. These companies used the applications to file electronic tax returns to the government.

Accrisoft Corporation  |  Software Developer  | August 2007 – March 2011  | Sarasota, FL

Responsible for development and maintenance of the web application development environment using PHP, MySQL, C#, jQuery, Javascript, Ajax, HTML, CSS, and MSSQL. As a member of the development team I was responsible for implementing a variety of web-based technologies for the Accrisoft CMS which was sold to other companies who then, in-turn, used it to build and maintain their clients’ web sites. The CMS was continually modified improved to meet a wide variety of client needs including: email marketing, membership management, event registration, integration with 3rd party systems (e.g. Facebook, Twitter, YouTube, Google, etc.) and more.

Quest Solutions, Inc  | Software Developer  |  March 2004 – August 2007  | Sarasota, FL

Member of the software development team that was responsible for development of Quest Estimator: a commercial construction cost estimating application. I assisted the team in re-writing applications from C++/dBase to C#/SQL. I was also responsible for development and support of various ASP.NET web sites and web services in support of Quest's products and operations. Employed skills such as used: C#, ASP.NET, HTML, Javascript, WPF, XBAP, XAML and SQL (stored procedures). Also responsible for managing the IIS, SQL Server and OS configuration for various deployment environments.

Vertex, Inc  | Software Developer  |  February 2003 – March 2004  |Sarasota, FL

Vertex (formerly Arthur Andersen's tax software division), makes one of the leading corporate tax software packages in the industry.  As a member of the development team, I was responsible for a variety of corporate federal income and international tax applications. Leveraged my expertise in C++ using SQL Server to produce the majority of applications. Pioneered new features for international products. 

Expedia  |  Software Development Engineer |  November 1999 – February 2003  | Bellevue, WA

Joined the Expedia group at Microsoft in 1998. It was then spilt off into a separate company in November of 1999. At Expedia I was responsible for development and maintenance of a variety of web server components in the form of ISAPI DLLs utilizing C++, SQL, ASP, JavaScript, COM, DHTML, HTML and XML. Create a web service using C# to that allowed the MSN Mobile web site to request data from Expedia in order to deliver a user’s travel information to their cell phone.

Microsoft | Software Development Engineer |  February 1997 – November 1999  |Redmond, WA

Member of interface software development group where I was responsible for development and maintenance of numerous products for a variety of applications and COM components. Designed and developed client and server components for delivering delivered MSDN CD content to developers via the web.

Education

Bachelor of Science in Computer Sciences

January 1984

Chaminade University of Honolulu, Honolulu, HI

 

 

Marc Tarpenning

Full Time
No
Title:
Advisor
Share:
-
Education:
  • University of California System

Marc Tarpenning is an advisor to the Company and works with the CEO on strategy.

Mr. Tarpenning co-founded Tesla Motors in Palo Alto, CA to build electrical cars, and in 2006 introduced the Tesla Roadster, the first production automobile to use lithium-ion battery cells. Mr. Tarpenning was VP in charge of the electrical engineering group and was CFO for several years. Mr. Tarpenning left the company in 2008.

No team members added
Investment Goals:
Minimum Goal: $60,000
Maximum Goal: $300,000
Detailed Use of Proceeds: The proceeds from this investment will be used to market Treycent using Facebook and Google app install ads, to add server capacity, advance our technology, improve our website, explore commercial applications and for general operating expenses. From our projected financials, you will see that we intend to maintain a very low overhead and focus on the marketing and general corporate expenses needed to grow our user base. Our products, being software, require no manufacturing, no storage, and no shipping.
Securities Offering:
Description of Security: Treycent common stock with one voting right per share
Name of Securities being sold: Traycent Common Stock
Security Type: equity
Via: Common Shares
Price Per Share/Unit: $1.50
Total Fully Diluted Existing Shares/Units:
Common (or LLC units) 1,000,000
Preferred
Options/Warrants, Other
Total Outstanding Shares 1,000,000
New Shares being Offered:
New shares being offered (Minimum Goal) 40,000
New share % (on Minimum Goal) 4.0%
New shares being offered (Maximum Goal) 200,000
New share % (on Maximum Goal) 20.0%
Investment Size:
Minimum Investment: $100
Investment Increments: $100
Maximum Amount per Investor: $
Others:
Website location for Annual Report: https://treycent.com/annualreport.html
Transfer Agent: By Company
Security Restrictions:

As an early stage company our stock is only suitable for persons or entities that can afford the risk of losing their entire investment. Financial conditions and operating results could be adversely affected by any of a number of unknown and unforeseeable factors.  Additional risks and uncertainties not currently known, or that are currently thought of as immaterial, may also impair business operations.  An additional risk relates to minority ownership by Investors. Having a minority interest limits an Investors ability to make any decisions and all investors should consider this risk and assess their confidence in the management team to make prudent decisions in the interest of all stakeholders.  



The Securities may not be transferred by any investor during the one-year period beginning when the Securities are issued, unless the Securities are transferred: (i) to the Issuer; (ii) to an “accredited investor” as defined in Rule 501(a) of Regulation D; (iii) as part of an offering registered with the SEC; or (iv) to a member of the family of the investor or the equivalent, to a trust controlled by the investor, to a trust created for the benefit of a member of the family of the investor or the equivalent, or in connection with the death or divorce of the investor or other similar circumstance. In addition, there is no ready market for the sale of the Securities and it may be difficult or impossible for an investor to sell or otherwise dispose of the Securities. Furthermore, the investors are not permitted to assign the Securities without the Issuer’s prior written consent.



Issuer Legal Name: Treycent, Inc. Company type: S-Corp
State of Incorporation: Florida Year Founded: 2016
Contact Name: Donald McSwain Title: CEO
Address: 7431 Roebelenii Ct
City: Sarasota State: Florida
Zip Code: 34241 Country: US
Company Website: https://treycent.com
Approved
$600 USD
1.00%
$60,000 minimum goal
$300,000 maximum goal
4 Investors
Approved

Security Offering

equity

Price per share/unit: $1.50
Min investment amount:  $100
Min % of company: 4.0%
Max % of company: 20.0%

About the Founder

Donald McSwain
Sarasota, Florida
Former Software Engineer @Microsoft, @Expedia, and @MITRE
Project Audit Status
Proof of Identification:
Representative of your Financial Reports:
Corporation or LLC Certificate:
Tax Form IRS W9:
Copies of 2 years of tax returns:
Financial Statements:
Business Plan:
Project Deadline: 11/30/2021

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